The Brooklyn Eagle profiles Brooklyn Heights resident/cancer survivor/Deluxe Honeydrop creator David Luks:
Brooklyn Eagle: Heights Entrepreneur…: …he created Deluxe Honeydrop (David Luks’ nickname is “Deluxe”), a honey and juice-infused beverage that he launched in October at Natural Products Expo East trade show in Boston, the largest natural products trade show on this coast. Of 116 beverages, Deluxe Honeydrop won Best in Show.
Through connections Luks made at the show, the drink was just added to the beverage case at 17 tri-state area Whole Foods supermarkets. Yesterday was his debut, sampling the drink to Whole Foods customers in Tribeca. He is also selling the product to yoga and Pilates studios in Brooklyn, “just me, myself and a van.” He says the buzz has been good. Pun intended.