Every Sunday for the month of July, between 10am and 5pm, the Montague BID will transform Montague Street into a “pedestrian piazza” — which they stress will NOT be a street fair. Between Clinton Street and Montague Terrace, tables and chairs will be set up in the middle of the street, and the local merchants — such as Korres, Starbucks, Design Within Reach, and I kid you not, Key Food — will peddle their wares and give away swag. La Traviata and Caffe Buon Gusto will have expanded seating areas, and Hair Profiles will offer “al fresco” haircuts!
What about traffic?
Traffic-wise, this will only affect three blocks. Traffic will continue normally through Clinton, Henry, and Hicks, and Pierrepont Place will be reversed to run southbound 9am-6pm (this is where that two-way bit of Pierrepont Street between Willow and Pierrepont Place will come in handy). Oh, and don’t leave your car parked on Montague Saturday night, or you will find it towed away.
The Montague BID want to stress this will definitely NOT be a street fair — no outside vendors will be allowed to park their booths on the street. Those looking for cheap socks or Mozzarepas will have to go into Manhattan.
There will be a kick-off event outside Buon Guosto this Sunday (July 6th) at noon.
What do think? Good idea? Will you be chillaxing on Montague on a Sunday afternoon? Or will this just serve to highlight how lackluster Montague Street has become?