Cintra Wilson, in her “Critical Shopper” piece in tomorrow’s Times about the new Barneys Co-op on Atlantic Avenue, has this to say:
New York Times: Something was rubbing me the wrong way, but I couldn’t quite put my finger on it. Then I put my finger on a prewadded NSF shirt, a garment affecting all the “realness” of a Vietnam veteran camouflage jacket, replete with a living-under-a-freeway patina ($195). On the next rack, there was another retro-camouflage jungle-jacket (Rag & Bone, $475). Among the handbags was a brass-studded Desert Storm sand-tone canvas field pack ($295). A fur-lined sleeveless Army parka in olive drab was $2,300.
Clothing is a language, and the Brooklyn Barneys seemed to have one sartorial message being recited like a mantra on virtually every rack: lock ’n’ load.
She sums it up thus:
It’s haute Salvation Army à la Salvador Dalí and the wacky sensibilities that brought urinals into the art gallery. Brooklyn’s bourgeoisie may safely let its beard mat into felt and start shouting at passing cars: It knows where to shop to look sexily impoverished.
She does have some nice words for the staff, whom she writes are “affable”, and resemble “a skateboard team composed of the cast of ‘Glee’.” She also nearly echoes BHB reader my2cents’ description of the target market by describing the women’s fashions as ” irresistible to the well-heeled young yoga-mom.”